UniCRM / Manage

See the progress.
Support the people.

Understand what is moving, where a deal is stuck and who needs help. Bring customer conversations and sales progress into the same team review.

Deal visibility and coaching for sales leaders and growing teams.
Sales workspaceIllustrative demo
Your opportunities

A clear next step.

MW
Meridian Works₹2,40,000
ProposalAS

Walk through the handover workflow

Northstar Studio₹1,80,000
QualifiedRK

Confirm the buying timeline

Arc Supply Co.₹3,60,000
DecisionNP

Resolve the onboarding question

Keep the next conversation moving

Customer context, carried into the next step.

Sample accounts and workflows. Explore the tabs above.
The work behind the sale

A status update should lead to a decision.

Knowing that a deal is in “Proposal” does not explain whether the buyer has an unanswered objection or whether a salesperson needs support. Managers need the context behind the stage to make the review useful.

UniCRM brings conversations, follow-ups and deal progress together. Look for the reasons behind the result and use those observations to help each person prepare a better next step.

A connected workflow

From context.
To conversation. To progress.

See the story behind each opportunity.

Review recent interactions alongside deal progress. Understand what the buyer has said and what the salesperson is working toward before asking for another update.

Deal progress · Recent conversation · Agreed next step

Find where momentum breaks.

Look for open objections, missed follow-ups and opportunities waiting too long at one stage. Decide whether the right response is coaching, help from a colleague or a clearer qualification decision.

Open objection · Stalled action · Team support

Turn the review into useful coaching.

Discuss how the team handles qualification, buyer questions and follow-through. Use conversation context to make the feedback specific enough to apply to the next call.

Conversation insight → Coaching → Next conversation
Before you choose

Make the pipeline review useful to the rep.

Focus on a decision the team can act on, rather than asking everyone to read out their current deal stages.

Discuss your requirements
  • What did we learn from the buyer’s last interaction?
  • Which open question is holding the opportunity back?
  • Does the salesperson need context, coaching or another stakeholder?
  • What should the next conversation accomplish?
  • Who owns the agreed action after this review?
A few useful answers

Before the
next conversation.

Ask us anything
Who is Manage for?

Manage is aimed at sales leaders, founders and team members who review opportunities and support sales execution. It brings deal progress and conversation context into those discussions.

How does UniCRM support sales coaching?

The workflow connects conversations, follow-ups and deal outcomes so managers can examine how reps qualify buyers, handle objections and move opportunities forward. Use that context to make coaching specific to the work.

Is a pipeline view the same as a forecast?

No. The pipeline describes opportunities and their progress; a forecast estimates what may close during a period. Review the available forecasting capabilities separately if they are part of your requirements.

Can we use our own sales stages?

Discuss your process and stage definitions with the UniCRM team. Ask for a demonstration of configuration options and the evidence you want your team to use when moving an opportunity forward.

Bring your sales process.

Let’s find your
next step forward.

Talk to UniCRM Walk through your workflow with our team.